Quantify the revenue locked inside abandoned carts, hung orders, churned subscribers, and missed post-order upsells. Set your unit economics, toggle the recovery motions in play, and tune the rates to your numbers. Results update as you type.
Unit economics used to value each recovered customer.
Toggle the recovery motions in play. Only what's switched on counts toward your result.
Reached intent-to-purchase but didn't complete checkout.
Orders stuck post-intent — credit check, scheduling, address validation.
Former subscribers who churned. Industry recovery is below 2%.
Re-engage 7–30 days post-order, offering each attach at the right moment.
Potential annual business value = year-1 revenue lift from incremental recovered customers (net-new categories) plus post-order attach revenue, for the categories you switch on. Incremental customers / yr = monthly volume × (StraViso rate − baseline rate) × 12. Lifetime margin lift, avoided CAC, and truck-roll savings are shown as additional value lenses (not added into the headline to avoid mixing revenue with margin and savings). Defaults reflect typical telco/fiber benchmarks; replace with your numbers. For planning purposes only.
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